Christopher James Parker
AI-Augmented Creative Director · Senior Art Director · Atlanta, GA · Open to Remote
AI-augmented Senior Art Director at MELT (under CD David Culbertson) and Creative Director of CreativCreature. 14 years across brand, packaging, and experiential for Fortune 500 clients. Built the Reference-Anchored Prompt Pipeline behind the Dogsters rebrand — an estimated 60–70% lower production cost, shipped to four national retailers. None of the final assets are AI-generated.
Open to Creative Director, Senior Art Director, and Design roles.
Recent flagship work
- Dogsters, 3-year, 15+ deliverable brand evolution (logo, packaging, website, retail identity). Animated LED boards across MLB stadium activations (Orioles, Pirates, Tigers, Marlins, Mets). Generative AI for 200+ iterations, reducing production costs 60–70%.
- Wellstar, Event branding, show graphics, large-format signage for the Wellstar healthcare system: Celebration of Service, Leadership Day, and the Tree Lighting at 41,000-seat Truist Park.
- Ghirardelli, Creative for 2 national S'mores tours, 15+ stops, 8+ markets (Iowa State Fair, NJ Festival of Ballooning). 20+ assets/season. Studio packaging photography.
- Bath & Body Works, Touring activations across 2 sports seasons, 7+ venues. Full asset suites: container graphics, uniforms, custom-fabricated serving table, venue ads.
- Aflac, 2 experiential activations for Fortune 500: RFID-linked NCAA Final Four FanFest in New Orleans (AR, 3D character, video wall) and the Aflac Football Season activation. Featured in national TV commercial with Grant Hill.
- Also: Comfort Colors (2,563% ROI), H-E-B, Publix x Coke, NIL Summit, Corky's (rebrand), Valser, Herb & Lou's, Captain Planet Foundation rebrand.